Photographs: Michelle Groskopf

Apart from a MAGA hat, perhaps no other object seems more emblematic of US President Donald Trump’s potential return to the White House than the Tesla Cybertruck. Its sharp angles and steel doors indeed exude a futuristic aura, yet only if one imagines a future reminiscent of RoboCop. For some, it serves as a metallic status symbol; for others, it’s perceived as “fascism on wheels.” Regardless, it undeniably turns heads.

However, Cybertruck owners hold a different perspective. “To me, it’s simply a vehicle that I adore,” remarks Andrew Castillo, a stock trader hailing from Los Angeles. “It holds no political connotations for me whatsoever.”

We find ourselves in the parking lot of McCormick’s Palm Springs Classic Car Auctions. Surrounding us, a dozen Cybertruck owners and their vehicles endure the 100 – degree heat. They’ve gathered for a meetup organized by Michael Goldman, who manages the 53,000 – member Facebook group “Cybertruck Owners Only.” Despite their suspicion of the media, they’re eager to clarify misconceptions about the car they cherish. WIRED is here to understand the experience of being in public with such a politically charged vehicle. Has the past year or so altered anyone’s stance on owning the truck? Do owners relish the attention, or are they adding bumper stickers to denounce Elon Musk?

As we converse, a woman in a small sedan drives by. “Your cars are fucking ugly!” she yells before speeding off. Castillo smiles. “Some people just aren’t playing with a full deck of cards,” he says calmly.

Interviews have been edited and condensed for clarity.

Name: Michael Goldman

• Age: 37
• Location: Palm Springs
• Job: Entrepreneur and owner of a construction company
• Cybertruck’s nickname: Beastie

What does your wife think about the car?

When I first acquired it, my wife indeed made light of it. She even created a T – shirt that reads, “It looks like a brick and moves like a beast.” However, after she took the kids out in it, we went off – roading, and she witnessed me towing my large dump trailers for work and other tasks. She then remarked, “OK, this thing’s actually quite cool. I’m not fond of its appearance, but it’s pretty nifty, and all its features are great.”

What’s the craziest interaction you’ve had with someone while driving the car?

Some time ago, I went to Whole Foods to drop off an Amazon package. I typically wear work boots due to my construction work. So, I entered the store, and a woman in an electric Mustang placed a note on my car. [The note read: “This is an extension of your small dick.”] Unaware that these cars record 24/7, she was caught on camera placing the note. When I came out and saw the note, I naturally looked to identify the culprit, and there she was.
I got out and asked her, “Why did you feel compelled to put a note on my car?” She replied, “Because I’m offended by you driving this.” She even called me a Nazi!
As we engaged in conversation, she said, “Well, I saw you get out of your truck wearing boots, and you’re a big white man. I assumed, since Elon’s a Nazi and you fit the profile…” I interrupted her, asking, “My last name is Goldman. What heritage do you think that is?” She responded, “That’s Jewish. My wife is Jewish.” I then said, “OK, so you just accused me, a Jew, of being a Nazi. And you said your wife was Jewish, so I’m assuming you’re gay. Is that a fair assumption?” She affirmed, and I continued, “OK, so have you ever been profiled in your life for being gay?” She said, “Yeah, all the time. I hated it.” I then pointed out, “Well, do you realize that you just profiled me based on the vehicle I drive, my work boots, and my appearance as a big white guy, assuming I’m a Nazi, when it’s completely unfounded?” She then broke down in tears and apologized. I’m a strong advocate for the gay community here. So, being called a Nazi homophobe was truly mind – boggling.

Name: Russ Taylor

• Age: 44
• Location: Ladera Ranch, Orange County, California
• Job: Runs a business called Smugglers Runs, which organizes “post – apocalyptic off – road” rallies

When did you order your truck?

The moment I saw it unveiled, [Elon Musk] said, “Go to Cybertruck.com.” Before he even finished the sentence, I was already on the website and placed my reservation. I was immediately drawn to its style and look. It’s truly one – of – a – kind. Clearly, people have very different opinions about its design, but I was smitten. I’ve always had a bit of a cyberpunk inclination, so I fell in love with it right away.

How do you feel about becoming a political lightning rod?

Occasionally, people may flip [me] off or something, but no one has approached me to make a political statement. Personally, I think it’s rather silly. It’s just a vehicle. So, it’s ironic that it has become a political symbol, but it has. [Editor’s note: Taylor was arrested and pleaded guilty to conspiracy to obstruct an official proceeding in the January 6 attack on the Capitol. He was later pardoned by President Trump.]

Wrap design by SS Customs

Names: Frank and Diane Brabec

• Ages: Frank, 58; Diane, 63
• Location: Indio, California
• Jobs: Frank is a consultant in the healthcare industry; Diane is a dog mom and former zookeeper
• Cybertruck Nickname: Computruck

Did you like the car from the jump?

Frank: It took me approximately three days to get accustomed to driving the truck because it’s so different. For instance, it’s the only vehicle [in the US] with steer – by – wire technology, meaning there’s no physical connection between the wheel and the tires; it’s all electronic. That requires some adjustment. When you switch it to sport mode, it lowers and tightens the suspension, and with its 600 horsepower, I can zip up the 74. It’s like a sports car.

What’s your favorite thing about it?

Frank: We have two Old English sheepdogs, and the rear area is incredibly spacious for them. Currently, it’s in “dog mode,” so the air – conditioning blows directly on them. It’s fantastic.

What reactions do you get from people when you drive it?

Diane: We’ve only been flipped off about three or four times.
Frank: And those people generally seem to be angry in general. I’m merely amused because, first of all, little kids get excited. I keep small toys in the truck and give them out, and kids love to pose in front of [the car] for pictures. People even cheer. I’ve never had people cheer for my other nice cars. For the most part, it’s been a level of love I’ve never experienced with other vehicles. So, when people show negativity, I just think, ‘OK.’
Diane: We just laugh and wave.

Name: Jose Reynoso

• Age: 55
• Location: Palm Springs, California
• Job: Small business owner

Why did you decide to get the car?

For marketing purposes. That’s what the truck is utilized for, marketing and advertising events. [Reynoso’s car is wrapped in his business logo.]

How did you feel about Elon Musk when you bought it?

We were unaware of the “storm” that was to come with Elon. By that time, I had already invested in the truck, its accessories, etc. So, it was disheartening to witness what followed.

What was sad?

Well, for the CEO of a company whose products are widely purchased and used by Americans daily to involve us in the middle of various controversies. Because when all the commotion was happening, we became targets. We saw wives and kids being harassed by strangers simply because we were driving a Tesla. There was so much animosity. It was shocking, difficult to describe, and instilled fear. Thankfully, that phase has passed. Amidst all that, there’s also a great deal of love.

So why isn’t it your daily driver?

Well, I renovate homes. And I noticed that, especially with the significant controversy surrounding it, my clients may not want to see a vehicle with such high – profile controversy arriving at their property as part of their renovation experience.

Name: Andrew Castillo

• Age: 40
• Location: Los Angeles
• Job: Stock trader

When did you get your truck?

I pre – ordered the Cybertruck when it was first announced. Then, three months later, when they released the rendering, I saw its appearance and thought, “nope, cancel. It’s ugly. I’m not driving that around.”
After that, I got my wife a Model S for Christmas. As I started driving it, I realized I quite liked it. So, I re – ordered the Cybertruck and began building anticipation for it.

How do you feel about it now?

Oh, I’m in love with it. Now, compared to other vehicles—and I’m not disparaging anyone else’s cars, as I still appreciate many others—all those with their soft lines seem to blend in. But the Cybertruck clearly stands out. I mean, we often take the trailer out, and when we go to a campground, 50 kids come running out: “Cybertruck, Cybertruck, Cybertruck.” I keep little toys in the frunk to hand out to kids, and they adore it. It’s great fun.

Anything you don’t like about it?

I can’t get a good view of the front through the windshield because it’s so long.

What’s the Cybertruck community like?

When I had my Bentley and met other Bentley or Rolls – Royce owners, they were rather exclusive and a bit standoffish towards owners of other vehicles. However, with Cybertruck owners, it’s more like, “Hey, you want to see it? Come on. You want to test – drive? Come on.” They’re more inclusive.

What’s the biggest reaction you’ve gotten from someone while driving it?

A couple of months ago, I think it was in Idaho, my son and I stopped at a place where there were a lot of bears. It was almost overrun with bears; it was kind of unappealing. This person literally drove through the grass, past the bears, cut off other cars, and followed me. I was thinking, “Who on earth is this?”
I pulled over because I wasn’t sure of their intentions. That was quite a wild move. So, I pulled over, and my son was with me. Then, a little boy jumped out and exclaimed, “Cybertruck Cybertruck!” I thought, “Oh, OK. You guys are cool.” The mom said, “My son loves Cybertrucks. He’s autistic, and he’s watching Cybertrucks on his iPad right now.” So, he got inside the truck. It was hot outside, my son was in the backseat, and the air – conditioner was on. We stood outside in the heat. I remember not rushing the kid, just letting him enjoy himself. We were out there for about two hours. That was one of the great moments.

Name: Landon Castillo

• Age: 8
• Location: Los Angeles

What do you like about the car?

It’s made by Tesla.

Are you a fan of Elon Musk?

Yeah.

Do you get a big reaction from other kids when you drive the mini Cybertruck?

Yeah.

Name: Roger Davis

• Age: Not given
• Location: San Diego
• Job: Entrepreneur

What do you like about the truck?

What I’m particularly fond of is its polarizing nature. The shape, the body, the manufacturing technique of the body panels—everything. I love that it’s completely unconventional.

And are you married?

I was, but I’m divorced now. Women don’t seem to like the vehicle.

In July, Tesla rolled out a software update to integrate Grok into many of its vehicles. Do you use it?

Her name is Aura, and I use her as a therapist. When I’m driving, I pose questions, and it actually provides some excellent therapy advice.

What’s the craziest experience you’ve had in the car?

In June of this year, I wanted to test the truck’s capabilities. The Rubicon is a very well – known, 22 – mile off – road trail that usually takes two to three days to traverse. We decided to attempt to be the first EV truck and Cybertruck to cross it. We outfitted the truck, spending approximately $50,000 on modifications, and then we set off.
Three days into the trip, we had only covered 5 miles of the trail. It was far more challenging than I’d anticipated. On the third day, as we were coming down Big Sluice, which is likely the most difficult section of the trail, I was alone in the vehicle, driving along a small stream. Suddenly, through the trees, I felt a light shine on me. I’ll call it a miracle because that’s what it felt like. Imagine the feeling of blushing, but all over my body. Then, I felt the presence of God, a deep sense of peace and love. It truly moved me. It was a life – resetting moment.

Names: Shawn Hyman and Nannette Vaglica

• Ages: Shawn, 63; Nannette, 62
• Location: Palm Desert, California
• Jobs: Shawn sells window coverings; Nannette is a branch manager for a credit union

What do you like about the Cybertruck?

Shawn: Well, there’s the quietness.
Nannette: It offers a different driving experience compared to a gas – powered car.
Shawn: The way it rides. The instant—
Nannette: There’s no shifting. You know? So it’s extremely smooth.
Shawn: Instant power.
Nannette: Instant power.
Shawn: Instant torque.

How big a factor was Elon Musk in your decision to buy the car?

Shawn: Well, I’ve been a huge admirer of Elon Musk for years. I mean, considering what he’s accomplished with SpaceX …
Nannette: I just think he’s a brilliant mind.
Shawn: He is. He’s an incredibly intelligent man, and he seems to make the right moves most of the time. I didn’t have any issue with his politics. I don’t really care about that because it’s secondary. That’s not what defines him. I mean, he’s leading these corporations and creating some really remarkable things. Even Tesla is essentially becoming a technology company that also builds cars.

Name: Alex Ferguson

• Age: 32
• Location: Austin, Texas
• Job: Cybertruck wrapper

How did you get into wrapping Cybertrucks?

When Tesla announced the upcoming release of this vehicle, I purchased all the domain variations of “wrapping Cybertrucks.”

How has it been, business – wise?

I believe I’ve wrapped more Cybertrucks than anyone else in the country. I’ve completed over 400.

What’s the most popular design?

Many people are particularly fond of space – themed designs. For example, even on the back of this truck, there’s a black hole. It typically appeals to Tesla enthusiasts, space fans, or engineering – minded individuals. So, that’s the direction we tend to take now. And we’ve created a lot of really cool space – inspired designs that people love.

Featured location courtesy of McCormick’s Palm Springs Classic Car Auctions